Supporting the health and wellness of young Albertans
Alberta Blue Cross appreciates the valuable role that Alberta’s post-secondary institutions play in preparing our young adults with the skills they need to not only build successful futures for themselves, but to build the future of our province. While many health prevention programs target children and adolescents, young adults do not receive the same amount of attention. Conditions such as diabetes and heart disease, which are commonly associated with later stages in life, are increasingly being diagnosed in young adults. At the same time, more young adults are facing mental health challenges. Wellness promotion initiatives targeted toward young adults can proactively address health conditions and in doing so, ensure a healthier future for our young people. That’s why Alberta Blue Cross created the Post-Secondary Wellness Promotion Grant Program—through which we made up to $350,000 available on a one-time basis, and to be distributed equitably, among Alberta’s universities and colleges. The program received an enthusiastic response with 20 post-secondary institutions across the province applying for funding.