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Balance® is a health management program providing lifestyle, fitness and wellness information. Balance® is operated by us or by third-party licensors, under a contract with us.
Balance® is designed to collect personal information directly from you. The information you provide through Balance® does not impact your Alberta Blue Cross® coverage. Your use of Balance® is voluntary, even if you have access to it through your benefit plan.
If you have Balance® as part of your Alberta Blue Cross® benefits, the personal information listed above will be shared from your plan to Balance®, so you don’t have to re-enter information.
You can revoke the permissions for your fitness tracker at any time in the device’s account settings.
You can change the type of emails you receive from Balance® with the user preferences under “Manage my email subscriptions”.
Your use of social networks is subject to the terms and conditions and any policies you agreed to with them.
We share your personal information with third parties in limited circumstances:
You may withdraw your consent to participate in certain aspects of Balance® by:
You have the legal right to withdraw your consent to the collection, use and sharing of your personal information under the Balance® program at any time. By withdrawing your consent, you may no longer be able to use certain services, earn points or redeem rewards.
If you would like to fully withdraw your consent, please contact our privacy office.