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Balance may be operated by Alberta Blue Cross or by one or more third party licensors, under a contract with Alberta Blue Cross. In the sections below, references below to “we” and “us” include such third parties.
The information that you provide through the Balance functionality does not affect your Alberta Blue Cross coverage.
Balance and its health-related information and resources are not intended to be a substitute for professional medical advice or for the care that patients receive from their healthcare providers.
At registration and at various times as you use Balance, you will be given the option of receiving recurring information via e-mail from us.
These e-mails will not contain personal health information. Your use of this functionality constitutes consent, pursuant to Canada's Anti-Spam Legislation to receive commercial electronic messages such as emails from us. Should you wish to stop receiving them, please click the “unsubscribe” link on the email or use the functionality within the site to change your user preferences.
If you choose to use Balance, you must provide us personally identifiable information. Depending on the tool or service you have selected, we may also collect personal health information. You are responsible for ensuring the accuracy of the personally identifiable information and personal health information you submit to Balance.
Specifically, in addition to the uses identified above, we will collect, use and disclose your personal information for the following purposes:
Points may be redeemed only for rewards as offered through Balance at time of redemption.
Points have no cash value.
We are not responsible for lost or stolen rewards once issued.
Rewards are subject to change at any time without notice.
Your inquiries regarding rewards ordered and not received or redeemed must be received by us within 60 days after the initial redemption date. Thereafter, we will have no obligation to resend rewards to you.
Points will be subtracted from your account as soon as you enter a draw.
In conjunction with redeeming rewards, you agree to confirm that all information in your personal contact profile is up to date and accurate.
We reserve the right to cancel and disable accounts and cancel unredeemed points in those accounts when Site access or benefits are cancelled.
You shall comply with all laws, rules, and regulations that are applicable to you. We may refuse to enroll you in Balance, or may restrict, modify, or terminate your participation in Balance, without liability to you or any other party, if you violate any law, rule, or regulation, or if your participation in Balance could violate any law, rule, or regulation.
In addition to the cookies used generally on the Site, if you use Balance, we collect non-personal information about your use of Balance.
Every computer that accesses Balance is assigned a different cookie. The information collected by cookies (i) helps us dynamically generate advertising and content on web pages or in newsletters; (ii) allows us to statistically monitor how many people are using the Site; (iii) shows us how many people open our emails; and (iv) shows us the purposes for which these actions are being taken. We may use cookie information to target certain content. Cookies are also used as navigation aids and as session timers. Cookies used by us may also be used to restrict use of Balance by some users.
From time to time, we may conduct online research surveys through e-mail invitations, pop-up surveys and online focus groups. You will be prompted to accept and secure your permission. When participating in a survey, we may ask you to enter personally identifiable information. We may combine your personally identifiable information you submit in a survey with information about you from other sources. The information from other sources may include health or other identifiable information. This personally identifiable information is used by us for research purposes. Aggregate non-identifiable information from the survey results may be reported.
Some surveys may provide remuneration to participants such as reward points for your time and may require your permission for additional e-mail follow-up surveys. We will tell you when you agree to participate in a survey if it is a reward point survey.
If you click the “Get started” button to do a Health Risk Assessment you are agreeing to this as well:
I am agreeing to participate in the Balance Health Risk Assessment and declare that:
I am 16 years of age or older. I have read and understood the information provided to me. I have had the opportunity to ask questions and received satisfactory answers. I was given enough time to think it over and decide about my participation.
I understand that I will be asked to: (i) answer detailed questionnaires about myself, my health, the way I live (e.g., lifestyle, diet), and where I spend my time (e.g., environment); and (ii) take and report my height, weight, and waist measurements.
I understand that I can choose not to complete the Health Risk Assessment if any question makes me uncomfortable.
I understand that my personal information will never be shared with my employer or anyone else unless I personally consent.
I understand that that aggregate information (non-identifiable) may be shared without additional consent.
I accept that my questionnaire answers, after my name and other identifying information have been removed, may be used by researchers from Canada and other countries for approved health-related research projects.
I accept that I will receive no personal financial benefit from the sale of any test or product that may be developed as a result of the data and samples collected by the Balance Health Risk Assessment.
I accept that the information collected by the Balance Health Risk Assessment will be kept as required to fulfil the identified purposes and then destroyed, erased, or made anonymous, in compliance with all applicable laws.